Watch makers like to attach themselves to cars whenever possible. Not that watches are like cars, but the idea is that people who appreciate cars can probably also appreciate watches. I have an idea why that is. Most cars can take you from “a to point b.” Likewise, most watches will tell you the time. It is up to the connoisseur to make a determination on whether a specific car or watch performs its function well. That is the difference, and most of you know the pleasure of driving a car that takes pleasure in driving.

It is for that reason that watch makers like to latch on to cars of legendary esteem, and pay tribute. The Austin Healy 3000 is the car to which Swiss watch maker Frederique Constant makes tribute with the new Frederique Constant Austin Healy watch. While the British sports car maker had many hit, especially here in the US the Sprite to mention another popular model, the 3000 was one of the most beautiful. The best modern car to compare it with would be a Mazda Miata. The Austin Healy 3000 was sold through the late 60s, and offered the type of nimble handling in a great looking roadster that no American car could match. Although the 3000 did not include an enormously powerful engine, it was more a handling car, than a speed demon. Inside, drivers were acquainted with a classy interior only a European car could deliver at the time. From a wooden dash, to a thin steering wheel, it was an achievable dream car for many give the reasonable price. It was an “everymans” weekend car. Read more…